Tag: jason sutton golf
How I Use Video For My Members (CGA TV)
This article is not designed to teach you how to use video in a golf lesson but to describe to
you (teaching pros/golf pros) how I use video as a communication tool for my members and students. As I come to the end of my 3rd year at the best club in America (Carmel CC), I look back on some best practices that I started that I felt was successful in allowing me to change the culture and the instruction perception to match my vision and goals for my team and for the club. The number one idea that we use to this day is filming video tips that I share with the members every week or two. There is not a day that goes by when I don’t pass a member with a kind word about the latest video tip and how it helped their game or that they need to come down and see myself or one of my team for a lesson. I realized early on that just because you have a large membership it doesn’t mean that they will come to you for lessons. They need to get to know the instructional staff, what they teach and who they stand for and there is no better way than shooting a quality video to let them get an idea of your personality, your presence and most importantly…..what you look like 🙂 I have also toyed with using video newsletters to communicate the programs that you have coming up or a simple reminder of anything that you want them to know about the instruction team such as introducing a new team member or an interview with a guest instructor or expert in the business.
EQUIPMENT RECOMMENDATION
To make quality videos you don’t have to necessarily have the most expensive camera or equipment. I use a simple Kodak Playful camera with HD quality video. The most important piece is the “wireless mic” for sure. The sound quality or lack their of can ruin a video quicker than a bad picture. I use the Asden wireless mic and it works fine for what we do. I also use Microsoft windows movie maker software to do some basic editing but you can purchase more expensive programs such as Sony Vegas which I used to use back in the day.
TIPS AND SUGGESTIONS
1) keep your message clear and concise (try to limit your non-words)
2) keep your videos 6 minutes or less (3 minutes is better but if it is longer it better be good)
3)start videos with a close up of your face and then zoom out as you describe your message. Let the audience see your face
4)Make sure your facing the sun so the picture is not shadowed and then can see you clearly. I did some great videos that were dark awhile ago and learned this the hard way
5) Always try to include a drill or exercise that the viewer can go to the range or putting green and try immediately (call to action is important)
The world is moving fast and the day of reading emails or written newsletters are coming to an end. Video is the what the people want and is the most effective way to communicate and get your members or students attention. I hope this helps as a best practice if you are looking for a better way to boost your teaching or golf shop business.
HERE ARE A FEW EXAMPLES OF SOME VIDEOS THAT I HAVE DONE
Thanks for reading and watching. What are some of your ideas that have worked for you? Dont be afraid to share
follow me on twitter @golfgurutv
Guru
Using AimPoint For Course Strategy and Increasing Probability with John Graham
Once in awhile I like to post videos that I think will make an immediate impact on your game and this is one of them. Being an Aimpoint instructor myself, I heard John Graham talk about this when we did our Putting seminar together for the Carolinas section in the spring and I have been sharing this information with my clinics and students ever since. John is always thinking out of the box and taking the information to the next level. Thanks for doing this video as I hope it opens some eyes for some golfers to do 2 things 1) take an AimPoint clinic and 2) understand that it is not as hard core as people make it out be. Understanding the pieces that go into green reading is simply fine tuning your read and increasing your chances of making putts. It is still a SIGHT AND FEEL Exercise. The science is already built in to help you get closer to the answer.
Follow John on twitter @johngrahamgolf
and Me at @golfgurutv
Please share and comments are always welcome #makeeverything
Guru
The #1 Myth In Putting and How To Change It
In my last article I discussed what I feel is the most important factor in distance control (feel and touch) in the putting stroke. Aside from knowing how to read greens (www.aimpointgolf.com) controlling the distance your ball rolls is critical. How do myths and misconceptions is golf get started? Someone has an idea, tries it, feels like it works and shares it with someone else. The word spreads and we have a myth or fact. The difference is that a fact is researched, tested with accurate data and hard numbers. I trust the numbers. Since having a data collector like the S.A.M. Putt lab, my staff and I have been able to learn a lot about what creates a great putting stroke and we have been able to help more of our players improve with some simple ideas and drills.
Cruise Through Impact don’t punch it!
Good putters arrive at impact mostly at a constant acceleration rate which means that their peak velocity is before impact. In my opinion, the average golfer overaccelerates because of 3 reasons:
1. They have been told by their buddies or other golf pros that when they leave a putt short they decelerated

2. they don’t have enough backswing because they are trying not to make a mistake (tentative). They think shorter is more efficient
3. The don’t have enough speed in the backswing to have a smooth acceleration rate through impact.
How To Change It
The best way to change this profile, smooth out the stroke and also create some balance to the length of the stroke is as follows:
1. Take the putter back with more speed
2. If it is too short for the length of the stroke, add some length. (trial and error)

3. Don’t forget to brake at the finish (don’t be sloppy)
****You must get your putter velocity up to speed sooner in order to create a (cruising) through impact.
Consistency In Whatever you do Is Key
I understand that their are good players that can overaccelerate prior to impact and putt pretty good. But the best players arent always the best putters and can always improve. Whatever you do if you do it with a high consistency rate with repeatability you can make it work.
Closing Remarks – Results and Testing
I have shared this idea with few LPGA Tour players EGolf pros, elite juniors, top amateurs including our club champ and many every day golfers and they it always makes sense to them and they have improved so their is something to it. I will keep testing it and researching it.
Let me know what you think, if you can improve on it or am I completely out of my mind. All I want to do is share great information with other golf coaches and help players play better.
Thanks for reading and don’t be afraid to share!
Follow me on twitter @golfgurutv
Guru
2013 Mastermind Crew Roundtable Discussion
The PGA show is many things to different people. For me it’s about opportunities to learn, catch up with old friends and meeting new ones. You have all heard of my mastermind crew (Rob McGill, Dennis Sales, Jason Helman, Kirk Oguri) which is comprised of some of the best coaches and club fitters in the golf business and we all met a few years ago on twitter. This is the second year that we have got together to discuss different topics in the golf world. We havent managed to get everyone together yet as we were missing John Graham, Sara Dickson, Mike Fay and Andrew Marr but we still had a great time with the roundtable. A big thanks to Ricky Lee Potts for moderating it and coming up with the questions and to my Junior Golf leader Adam Ohsberg for doing the filming and editing for the project. I am so fortunate to be involved with this group of great professionals and I hope that you enjoy the videos. I have also linked there twitter accounts to the names above so you can follow them as they are all very active on twitter and are very interested in helping golfers and other coaches improve.
Follow me on twitter @golfgurutv
Guru
The Top 10 Course Management Mistakes That Golfers Make
I recently had a question on twitter. Thank you @mstaley for your question because I think it is an important one. “What are the biggest mistakes that the average golfer makes in their course management?” As I prepare for my mental game seminars this winter, I thought I would come up with a top 10 list and see if we can help your games without changing your swing mechanics or putting stroke. So here we go!
1. Not hitting enough club on approach shots – I think this stems firstly from not knowing how far each club carries to begin with. I encourage you to find someone who has a launch monitor and do a gapping session. Most golfers rely on their absolute best shot distance instead of their average which doesnt leave room for a slight miss hit. Make a card with your distances on it and put it in your bag for reference. Don’t let your ego get in the way of your golf score.
2. Aiming at every flag no matter what – I use the stop light color code system whencoaching students around the course. There are three types of flags. 1)red – a flag that is tucked behind a bunker or a water hazard or that is very close to the edge of one side. yellow – this is an exposed pin that is closer to the front or the back of the green. It will bait you into trying to get it close but you have to make sure to take the correct club. Green – This is a flag that is in the middle of the green or is very accessible for the ball to land and stop. These are “Go Zone” opportunities. There are typically about 6 of these per round so take advantage of these. For the average golfer 15-25 handicap, you will be well served to play to the largest part of the green and take your chances. You will be amazed at how your scores will decrease.
3. Hitting Driver On Every Hole – There is no rule that you have to hit driver on every par 4 or 5. It is important to know your strengths and weaknesses and driving can be a key weakness if you don’t play smart. We all have our holes that we struggle with at our home course. My advice is to change your strategy. Hit a fairway wood or a hybrid off the tee and see if your scores don’t improve. You must have room to miss your tee ball and still keep it in play. If the hole is super tight, play a shot that you know that you can get in play 80% of the time even if you give up a little distance. Dont let your playing partners dictate your game plane. Stick to it!
4. Trying To Play the Hero Shot – One of my “NEVER’S” in course management is never hit two bad shots in a row if you can help it. This usually refers to trouble shots. You have pushed your tee shots into the trees and have to decide on what to do. 1) hit a 80 yard slice with a hybrid through a 6 foot gap just to hit the green or 2) punch out into the fairway in the large gap that you could drive your truck through. Most players choose #1 just because they saw Bubba Waston do it in the Masters. No. take your medicine and eliminate the big number. Wedge it on and try to make par the hard way but take double or worse out of the equation.
5. Putting To the Apex of the Putt – As an Aimpoint Green reading instructor, this is a huge pet peeve. I am not going to go into this as it could become an entire article but I hear this constantly from golfers when asked to read a putt. The apex is the top of the curve on a breaking putt. If you “Aim” at the apex, your ball will begin to break early in the putt and always miss low and will never make it to the “Apex.” The apex is an area that ball will roll through if the ball is started on the correct line. My advice is twofold 1) Take an AimPoint Class and 2)Play 20% more break than you think and you will come out ahead in the long run. We always want the ball breaking toward the hole. If you under read your putts, you must hit the ball too hard or miss on the low side and have no chance.
6. Not taking advantage of the teeing ground – After you have picked your target off the tee, I would suggest you tee off on the side that you don’t want to miss it. For example – You have a par 4 with water down left side. Tee of on the left side of box which will open up your target area
7. Using Too Much Loft Around the Green – There are times when you must play your toss shots up in the air over obstacles. But there are many more times when you have lots of green between your and hole and you still hit it up in the air and come up short. Don’t be one-dimensional. Learn to use your gap wedge to hit toss shots and learn to use less lofted clubs and hybrids to hit the higher percentage shots. Play the lowest shot allowable is my philosophy.
8. Know your strengths and weaknesses – For you higher handicaps, I suggest that you find your favorite club that you can hit into the air just about every time. Fairway woods are difficult to hit off of the ground for most players. It is OK to hit your tee shot, hit 2 seven irons up to the green and finish the hole. Work on your weaknesses on the practice range and have fun shooting lower scores. I once had a twice a year golfer shoot 43 during a playing lesson by hitting his 7 wood off the tee, 7 iron until we reached the green and pitched it on and made many pars and bogeys. There is no blueprint.
9. Letting A Bad Shot Ruin Your Round – It’s easier said than done but we must have an effective post shot routine. We all get upset over bad shots but when they carry over for several holes then we have a problem. I allow my students 10 seconds to be angry and once that club goes back into the bag we focus on the next shot. This takes practice but it will pay off in the long run.
10. Carrying Too Many Negative Thoughts or Swing Thoughts into the Play Box (address position) – We have all heard how important a pre-shot routine is in helping you stay focused on the shot at hand. Here is what I recommend. As you are standing behind the ball and preparing to play, ask yourself 2 questions…1)Where is my target? and 2)How do I want my ball to get there? This will help you block out distractions and help you focus on the whats important. Once you get into the play box, check your target, visualize the shot and “Don’t Forget To Breathe”
I hope you enjoyed this post. Many things in golf are common sense but we often need to be reminded of the basics. Play smart and enjoy shooting lower scores.
Feel free to share with someone who loves golf by using the buttons at the bottom and thanks for reading.
Follow me on Twitter @golfgurutv
Guru
D-Plane with Trackman Maestro and John Graham
One of my 5 Mastermind Skills is educating my students on how and why the ball flies the way it does. I call it (D-Plane Knowledge) I talk about D Plane in just about every lesson because I want my students to armed with the correct information that will help them diagnose their ball flight and ultimately help understand why I choose the order of change that we are working on. Coaches and players alike, if you don’t understand the concept then you just aren’t looking hard enough or you probably won’t be reading this blog because the information is out there. I pride myself on trying to share the information that I have acquired from top coaches such as John Graham (and many others) with other teachers that will benefit and ultimately help grow this game of golf. Recently there have been a couple of great video explaining D Plane that will help answer some questions and also dispel myths about spin axis and why 2 D video can be misleading by John Graham and by Joseph Mayo. John has partnered with Mark Strong to produce an excellent 3D video presentation that will be very insightful and informative. Go to http://johngrahamgolf.com/dplanevideo.htm to download for only 10.00. It will be the best 10 dollars that you will ever spend on your golf game or your coaching career. Here is an intro video:
I hope you find these videos helpful and let me know if you have any questions. Thank you to John and Joseph for taking the time to do these wonderful videos.
Follow me on twitter @twitter.com/golfgurutv
See on the lesson tee at Americas best club,
Guru
Sneak Peak of The Guru Short Game School @Stones River CC – Teaching the Bump and Run
Here is a clip of the short game school I taught at Stones River CC with Rob Mcgill. I had a great time and I thank Rob and the members for having me. Here I am teaching the bump and run shot
This Is Why I Blog!
I just received the nicest email from a guy that found my blog on the internet. Sometimes we wonder if anyone is getting the information and if it really helps. I am not trying to toot my own horn here but only trying to encourage those of you who are sharing information out there in the blogosphere to continue to share. People are reading and learning whether we know it or not. Most of the time we just get the criticism from the uninformed “negative nellies” (you know who you are) and we don’t hear how we have affected a golfers game or even their lives. I was nearly in tears when I read this for the first time because it affected me so deeply. Thank you “Mr. Wiz” for allowing me to share this with my peeps in the golf world. I think this is going to be a great 2012 for everyone and I hope that you reach your golfing goals. Let me know if I can be of any assistance. It’s what I live to do!
Here is the email that I received that will promptly go into my new testimonial page:
Hi Jason,
It’s Sunday night and it’s my quiet time but I wanted to take this
opportunity and thank you for the help you have given me unknowingly
but your blog site is truly amazing!
I found you quite by accident on the web just looking for someone that
could suggest some help on the proper backswing/takeaway (my takeaway
was way inside). I am a 4 hdcp. at The Tuxedo Club in New York state
and have been as low as a scratch a few years back but that was 2 kids
ago and they are now 19 and 23 so that tells you how long it’s been.
I am a self taught player and student of the game. Finding someone
like you was nothing short of a miracle for me, as you explain things
both verbally and visually ( the broom drill, et al) that clearly
define the feeling and look portions of the swing should look and feel
like.
Last night I didn’t make friends with my wife taking her time away but
I had to watch and read as much of your blog and former videos while
you were at Dana Rader that I could. What a revelation and truly
amazing! You cleared up so many misconceptions I cannot begin to
explain.
Additionally I had the opportunity to read your farewell to your
cohorts at Dana Rader and it was truly heartwarming and nice to hear
someone give thanks for opportunities and leave on great terms and
with only the fondest of memories.
Knowing that most PGA pros don’t get a lot of accolades for their
work, I had to take these few minutes to tell you how proud the PGA
sector should be to have someone like you representing it. You are a
credit to them, your family and all of your co-workers and members at
Carmel CC and they are very lucky to have you!
I wish you only the best in your new endeavor at Carmel and whatever
else you undertake. I also will look forward to any updates and new
videos on gurutv.com. Hopefully our paths will cross at some point in
the near future, as I may make a pilgrimage down to Charlotte to see
and take a few lessons from you. I’m hoping for a rejuvenated year now.
If your ever up in the New Jersey/ New York area (metro) please give
me a call. I’d love to have you up to Tuxedo for a day of golf at one
of the oldest clubs in the country with a storied history.
Wishing you only the best!
Sincerely,
Andy “Wiz” Wyszomirski
Mahwah, NJ”
See you on the lesson tee at Carmel,
Guru
Guru TV – Lesson With Tour Player Chelsea Bach (my 2000th Follower)
I know its been awhile since I shot a Guru TV episode but here is a special edition that I hope you enjoy. I recently reached 2000 followers on Twitter and I wanted to do something special for that person. I was willing to give away some Guru Swag but come to find that this young lady did not need that since she was already a professional golfer and had a sponsor. So I offered to do a video swing analysis (A mini-Guru Project) since she is in Arizona and she kindly agreed to let me have a look at her golf swing. Chelsea is playing the mini-tours and is working toward to LPGA tour. Her coach has done a fantastic job with her so I thought I would give her my ideas to add to an already fabulous golf swing. I had to break up the video into 2 parts due to my lengthy analysis so click on the second one to see the finished product.
Follow Chelsea On Twitter @CB_Golf
See you on the lesson tee @ Carmel CC
Guru
